Nobody Wants to Read Your Sh*t

What It Takes

What It Takes

Pitching, Productivity & Strangers: That’s Not How It Works

By Callie Oettinger
Published: September 23, 2016

productivity by Mark McGuinnessMark McGuinness has a new book out. He’s giving it away for free.

I haven’t read it yet, but I’m suggesting you check it out.

Why?

Trust.

I know I’ll respect whatever Mark produces.

That’s Not How This Works

Last week a pitch letter from a stranger arrived. The stranger has a book idea and wants to obtain a signed author contract with a publishing house before he writes his book. In order to achieve this goal, the stranger explained that he is requesting support from established authors. He wants the established authors to provide an endorsement for his book idea.

Breakin’ it down:

The stranger doesn’t have a book to review.

The stranger has a book idea he’d like supported.

The stranger doesn’t have a relationship with the established authors.

The stranger wants established authors to spend their time on his work.

The stranger doesn’t have a proven track record.

The stranger wants authors to trust him and lend their names to his unproven work.

As I read the pitch, an Esurance commercial — the one with the woman posting pictures to the wall of her home — came to mind. She and her friend start disagreeing and her friend says, “That’s not how it works. That’s not how any of this works.”
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ADDITIONAL READING » ALEXANDER THE GREAT

Alexander the Great

Alexander the Great

Anabasis of Alexander

by Arrian

Same book as The Campaigns of Alexander, different title, from the Loeb Classical Library (in two volumes), translated by another top scholar, P.A. Brunt. Not as contemporary a read as de Selincourt’s but very much the real deal.

Campaigns of Alexander, The

by Arrian

This is the Penguin paperback, translated by Aubrey de Selincourt, with an intro by J.R. Hamilton, one of the best Alexander scholars. It’s the most readable and really gives you a sense of what all the fuss is about.

Alexander the Great and the Logistics of the Macedonian Army

by Engels, Donald

Military men say that amateurs talk tactics, professionals talk logistics. If so, this book is pure pro. Engels explores such questions as, “How many mules can carry how many pounds for how many miles at what speed before they completely crap out?” I love this stuff.

Generalship of Alexander the Great, The

by Fuller, J.F.C.

Shrewd insights into how Alexander fought and how his principles fit into the broader picture of warfare over the centuries. By one of the greatest military historians of our time or any other.

Alexander the Great

by Hammond, N.G.L.

I just like Hammond’s re-imagining of Alexander. His speculations ring true to me.

Genius of Alexander the Great, The

by Hammond, N.G.L.

I just like Hammond’s re-imagining of Alexander. His speculations ring true to me.

Life of Alexander the Great, The

by Plutarch

Under thirty pages, but crammed with anecdotes and insights, from a far greater writer than Arrian or Curtius. But skewed, too, in its own way. Great stuff.

History of Alexander

by Quintus Curtius (Loeb Library, translated by J.C. Rolfe)

Along with the Alexander sections of Diodorus Siculus’ Library of History, this is the other main ancient source. Interesting how the same incidents are narrated from wholly different points of view, new material added, crucial stuff left out. You can see why it’s so hard to get a handle on the real Alexander.

Persian Boy, The

by Renault, Mary

Without The Persian Boy and Fire From Heaven, I wouldn’t be writing at all. These novels of Alexander inspired me years ago when I first read them—and they still read great today. Mary Renault also wrote an interesting non-fiction book, The Nature of Alexander.

Fire from Heaven

by Renault, Mary

Without The Persian Boy and Fire From Heaven, I wouldn’t be writing at all. These novels of Alexander inspired me years ago when I first read them—and they still read great today. Mary Renault also wrote an interesting non-fiction book, The Nature of Alexander.

Nature of Alexander, The

by Renault, Mary

Without The Persian Boy and Fire From Heaven, I wouldn’t be writing at all. These novels of Alexander inspired me years ago when I first read them—and they still read great today. Mary Renault also wrote an interesting non-fiction book, The Nature of Alexander.

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