ADDITIONAL READING » BUSINESS AND MOTIVATION
Business and Motivation
by Collins, Jim
The second-favorite book (after Marcus Aurelius’ Meditations) of Marine general Jim “Mad Dog” Mattis, who led Marines in Afghanistan and commanded the First Marine Division in Iraq. Brilliant, no-nonsense insights into how organizations succeed . . . and fail.
by Polish, Joe
Joe is a marketing guru out of Tempe, AZ, who has put together a series of CD interviews with entrepreneurs, authors, coaches, marketers and interesting people of all stripes. (Fair disclosure: he interviewed me.) My pick: any interview with “strategic coach” Dan Sullivan.
by White, Jack
Jack White was the first state artist of Texas. But his book isn’t about art, it’s about the business of art. (He has two others, on selling art and on self-promotion). You have to download these for twenty-odd bucks from www.senkarikstuff.com. they’re not available in hard copy. Terrific stuff, well worth the paper and toner.